"Our market research confirms that girls love the NailWOW line. It gives tweens and teens trendy results with minimal nail maintenance. The collection offers nail strip designs with an array of exciting fashion options that are perfect for casual wear, parties, the club scene, beach fun, and proms."
Michael Jacobs, president of NailWOW, states "We're very pleased to introduce 25 captivating designs that range from a Soft Pink with White Stars, trendy White with Red Hearts, and cool Silver Sparkle to our understated Blue Wave design. The collection gives young girls real nail color with seven day wear, and no drying time. The line, which has been very well received by teens and tweens, is currently carried in toy stores and specialty retailers.
"In addition to an extensive media, marketing and PR campaign, we're also supporting our retail partners with sell-in and sell-through NailWOW Play Days."
NailWOW is Extraordinary in an expanding market where nail polish has become the must-have teen and tween fashion accessory.
Visit NailWOW online: http://www.nailwow.com
and on Facebook: http://www.facebook.com/pages/NailWOW/137944359603219?v=wall
For Press Information Contact:
Diane T. Creston
President/Creative Director
Creston Advertising and Marketing, Inc.
media@crestonadvertising.com
About NailWOW, Inc.: NailWOW, Inc. is a leading provider of self-stick Nail Polish Strips, for Nail Design That Goes on Fine Every Time. NailWOW is a wholly owned subsidiary of Diversified Health & Beauty, Inc. (DHBI). DHBI's mission is to design, import and market innovative consumer products to both U.S. and non U.S. markets.
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