The latest on retail is happening in New York this week at the National Retail Federation Annual Conference and EXPO (NRF) where Microsoft will discuss details of its retail strategy. The strategy centers on the transformation of one-off applications, devices and databases into an end-to-end retail solution.
The retail market is clearly changing and the objective of this strategy is to help retailers respond to market changes with greater efficiency as they provide customers with a seamless and personalized shopping experiences. The integration of Microsoft's intelligent systems will provide retailers with a way to maximize the data so that it can be translated into strategic insight and business decisions.
For more information, visit: http://www.microsoft.com/presspass/features/2012/jan12/01-16NRFEmbedded.mspx
