Sunday, August 2, 2009

PUR HAIR Professional European Colour Announces Site Launch


PUR HAIR Professional European Colour launches its new site with a dynamic array of the finest in professional European hair colour and styling for the US market.

The Pur Hair company, an innovative and highly technical manufacturer of professional hair colouring and styling products creates innovative solutions that can be customized to meet the needs of each client.

Today, colour represents the most important service that is most frequently requested by male and female clients. Hair, a great source of glamour and inspiration, is among the most influential elements of attraction, charm and allure. When men and women of all ages want to change hair colour, their expectations range from a desire for change and an improved look to the desire to revive hair colour as a "youthfulness indicator" with the elimination white, or grey hair.

Now more than ever, hairdressers have to continuously face the demands of a challenging clientele in terms of quality, results and safety. The main objective is to keep hair healthy, vital, soft and brilliant.

The European product tests very well on gray hair which is known for a strong resistance to retaining color. PUR HAIR delivers a vibrant natural look, and the styling products, even with medium hold, are over the top when it comes to adding body. The hair feels soft and natural after colouring, and we're pleased to report that the company enforces a strict policy against animal testing.

The site also contains two very "hot" videos for men and women.

Visit online: http://www.purhaircolor.com