Wednesday, April 13, 2011

NailWOW, Inc. Hires Creston Advertising & Marketing for Product Launch

04-13-2011 – New York, NY – NailWOW, Inc. has awarded the marketing, branding, and public relations for its fashion-forward collection of Nail Polish Strips to New York based Creston Advertising & Marketing.

Creston’s President and Creative Director, Diane T. Creston, states, “NailWOW’s tag line captures the pure essence of this leading-edge line…Why Settle for Ordinary When NailWOW is Extraordinary. NailWOW is Extraordinary in an expanding market where nail polish has become the must-have accessory.”

Creston added “The NailWOW collection, created by a talented team of designers, is targeted toward today’s consumers who are seeking beautiful, affordable, and innovative beauty brands. The wide array of NailWOW designs provides consumers with ease of application, durability, shine, and color selection.”

Michael Jacobs, President of NailWOW added “For us, this is an exciting partnership. NailWOW is a dynamic company backed by a solid foundation of resources and capabilities. Packaging our skill-set with Creston’s ability to reach the Fashion Industry could truly bring great results.”

###

For Press Information Contact:
Diane T. Creston
President
Creston Advertising & Marketing, Inc.
media@crestonadvertising.com
212-400-8698

About NailWOW, Inc. NailWOW, Inc is a leading provider of self-stick Nail Polish Strips, for Nail Design That Goes on Fine Every Time. NailWOW is a wholly owned subsidiary of Diversified Health & Beauty, Inc. (“DHBI”). DHBI’s mission is to design, import and market innovative consumer products to both U.S. and non U.S. markets.

About Creston Advertising & Marketing, Inc. Creston Advertising & Marketing is a full-service agency with in-house capabilities that include:  Marketing, Advertising, Branding, New Media, Public Relations, Website Design, SEO, Corporate Identity Campaigns, Research, Logo and Package Design, Sales Promotion, Lifestyle Special Events, Video and Film Production and Distribution, and Media Coaching for SMB, Fortune 500 companies, B2B, IT providers, Luxury, Beauty, Fashion, Licensed Products, Authors, and Children's Products/Entertainment. Creston also provides clients with a solid resource for national mass market and specialty store sales.

No comments: