Sunday, July 25, 2010

The Blogger Generation Still Dominates Blogging by Jack Loechner

According to Sysomos.com, after an analysis of more than 100 million blog posts, not surprisingly, the most active bloggers are younger people who have grown up during the blogging "revolution", which started about seven years ago. Bloggers in the 21-to-35 year-old demographic group account for 53.3% of the total blogging population.

This group is followed by the generation just behind them - people 20-years-old or under are 20.2% of the blogging landscape:

* ≤ 20 years (20.2%)
* 21-35 yrs (53.3)
* 36-50 yrs (19.4)
* ≥51 yrs (7.1)
* Source: sysomos.com, June 2010

The difference between genders in the blogosphere is balanced with women making up 50.9% and males 49.1% of bloggers. This suggests the Internet is a gender neutral environment.

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